The Age Of Manipulation: The Con In Confidence,... Official

: For those interested in more scientifically established methods of influence, some reviewers suggest Influence: The Psychology of Persuasion by Robert Cialdini . Availability You can find the book at various retailers:

The book is widely recognized for sparking intense debate regarding the ethics and efficacy of advertising. The Age of Manipulation: The Con in Confidence,...

Amazon (available in paperback, hardcover, and Kindle editions) ThriftBooks (often carries used copies) Google Books (provides a preview and bibliographic info) : For those interested in more scientifically established

: Many readers find Key’s work "life-changing," claiming it helps them "see anew" the hidden structures of the advertising world. The Age of Manipulation: The Con in Confidence,...

The book argues that modern media has moved beyond simple persuasion to a form of mental "conditioning".