Social Media Marketing Hourly — Rates

: Managing complex platforms like TikTok (high-volume video) or LinkedIn (specialized B2B) may cost more than basic Facebook/Instagram management .

: Seniority and a proven portfolio of results (KPIs like lead gen or ROI) justify premium pricing . Social Media Marketing Hourly Rates

: Often start around $20–$50 per hour . : Managing complex platforms like TikTok (high-volume video)

: While sometimes billed hourly, it is frequently charged as a base fee plus 10%–30% of the total ad spend . : While sometimes billed hourly, it is frequently

Social media marketing hourly rates in 2026 typically range from for freelancers and $75 to $300+ per hour for agencies . The exact rate depends heavily on the professional's experience, the complexity of the services (e.g., strategy vs. basic posting), and geographic location . 2026 Hourly Rate Breakdown Freelancers : Most charge between $35 and $150 per hour .

I can then provide a more tailored estimate or a suggested package structure. Social Media Management Pricing Guide - Cloud Campaign