The primary goal of Project Mc² is to break stereotypes by showing that "smart is the new cool". Unlike traditional doll lines, Project Mc² emphasizes intellectual capability alongside style.
: The franchise often includes "Art" in the acronym (STEAM), incorporating creativity and design into the scientific process. Project McВІ
: The Netflix series launched in 2015 and ran for six parts, featuring guest stars like Danica McKellar as "The Quail," the leader of NOV8. The primary goal of Project Mc² is to
is an American media franchise owned by MGA Entertainment that centers on a group of four highly intelligent teenage girls who are recruited by a top-secret government agency called NOV8 (pronounced "innovate"). The franchise, which includes a popular Netflix original series , fashion dolls, and science kits, is designed to encourage girls to pursue interests in STEM (Science, Technology, Engineering, and Mathematics). Core Premise and Characters : The Netflix series launched in 2015 and
: A tech genius and social media expert specialized in computer science and coding.
The series follows McKeyla McAlister and her best friends—Adrienne Attoms, Bryden Bandweth, and Camryn Coyle—as they use their specialized scientific skills to solve high-stakes missions and protect the world. Each character represents a different branch of STEM: