Kygo_selena_gomez_it_aint_me_audio | Chrome TESTED |

: Fans and critics have often linked the lyrics to Gomez's past relationship with Justin Bieber , specifically noting the "seventeen" age reference, which aligns with when they began dating. Commercial Impact

: Unlike typical breakup songs about longing, "It Ain't Me" is a declaration of independence. The protagonist reflects on past memories—referencing The Bowery Hotel in

The track is notable for its "build-and-drop" structure that integrates organic instruments with digital manipulation. kygo_selena_gomez_it_aint_me_audio

: By 2020, the song had surpassed 1 billion streams on Spotify .

The song was a massive global success, proving Kygo's ability to cross over into mainstream pop. : Fans and critics have often linked the

: The music video, directed by Philip R. Lopez, tells a distinct story of a couple in a motorcycle accident, where a butterfly motif suggests the girlfriend remains a spiritual presence for her comatose partner.

New York City—but ultimately decides they can no longer be the one to "walk you through the dark side of the morning". : By 2020, the song had surpassed 1

: Gomez delivers the verses in a husky, introspective tone . In the drop, Kygo uses a "cut and paste" technique to transform her vocals into stuttered, rhythmic syllables (vocal chops) that function as a secondary melodic lead.