The music video is a masterclass in creative editing and practical visual effects. Directed by Greg & Lio, it features a series of "impossible" moments that synchronize perfectly with the song's infectious Afro-pop beat:

: It famously opens by "crumpling" the final frame of her previous video, "Come," as if it were a sheet of paper, signaling a transition into a new world. The Sound of "Melting Pop"

: Jain is seen turning knobs on a sound deck, causing street poles to rise and fall and buildings to shift in height.