24kgoldn, Lil Tecca - Prada (official Video) Info

The track was first performed live at the Governors Ball Music Festival in September 2021, just weeks before the official release.

The video was shot in and directed by John Tashiro , known for his vibrant and cinematic style.

The song came together naturally while Lil Tecca was working on We Love You Tecca 2 with Internet Money; 24kGoldn joined the session and they recorded two tracks, choosing "Prada" for release. 24kGoldn, Lil Tecca - Prada (Official Video)

John Tashiro served as both the director and director of photography, creating a retro Y2K-inspired aesthetic.

The narrative borrows heavily from the 2000s cult classic film Superbad , following the duo as they navigate a suburban mall. The track was first performed live at the

"Prada" was produced by a powerhouse team including , Cxdy , Humblebee , and Ovrcz .

The video features 24kGoldn and Lil Tecca causing chaos in a suburban mall while dressed exclusively in . John Tashiro served as both the director and

The production was handled by SHOTCLOCK , with executive producer Harrison Corwin and production designer Alex Lepkowski. Video Narrative & Fashion Highlights